Archive for the ‘Home Decor’ Category

1953 Hotpoint Electric Range

Wednesday, October 4th, 2006

1953 hotpoint electric range

Bush Radio

For Mother
Mother’s Day
May 10

. . . . . Your Hostess –
With The Mostest . . .
On The Ball!

she will be delighted with

A New 1953
Hotpoint
Pushbutton Automatic ELECTRIC RANGE

$169.95 Up

• The fastest, finest electric range ever built – and the most completely automatic! New Time Center automatically starts and stops baking, roasting, and times the built-in deep-fat fryer. It’s all new!

• Built-in deep-fat fryer • Color-Keyed pushbuttons
• Storage and warmer drawers • New Golden Bake unit
• New 36-in. top light

New Calrod Golden Fryer

Now, as a part of your new Hotpoint range, a built-in deep – fat fryer! Automatic temperature control and automatic timing.

We install and service every product we sell
Bush Store

From the Atchinson Daily Globe. Atchinson, Kansas. May 3, 1953.

A Range To Die For!

Wednesday, October 18th, 2006

norge gas range 1

A GREAT NEW GAS RANGE

NORGE
Super Concentrator

LOOK AT THESE FEATURES!

1. EASY-CLEAN OVEN arsured by smooth one-piece interior, made with rounded corners, completely lined with lifetime porcelain. Rack guides are integral part of oven lining . . . easy lo keep clean.

2. MODI – FIRE OVEN BURNER assures stow, even heat for uniform roasting, baking, oven-canning; or a very high temperature for fast baking, broiling, etc.

3. COMBINATION OVEN VALVE and HEAT CONTROL maintains a constant set temperature for any kind of roasting, baking, oven running, etc., from a low of 250 degrees F. up to 550 degrees F. Locked when in off position.

4. HEAVY BLANKET TYPE INSULATION on sides, back, door and top keeps heat in the oven for economy and keeps the kitchen cool for comfort.

5. OVEN VENT IN BACK RAIL directs oven cooking vapors away from the wall, helps to keep kitchen walls clean.

6. NORGE SUPER-CON-CENTRATOR BURNERS WITH REFLECTO-PLATES. This revolutionary Improvement eliminates grates. Directs heat to center to prevent heat loss. Reflecto Plate prevents downward heat loss.

7. HANDI-HI BROILER smokeless type, with gravy well in front, located at convenient height that brlngs you new ease in broil- ing . . .no stooping. Smooth porcelain finish easy to clean.

8. HANDY ROLLER BEARING UTILITY DRAWER provides space for the smaller articles most frequently used in cooking.

9. FLUSH BACK permits the range to fit snugly around the baseboard and against the wall … Improves kitchen appearance. Oven vent on front ot range directs vapors away from the wall.

10. NON-TILTING OVEN RACKS which slide smoothly in embossed guides make it easy to pull out roast, baking, etc. “Stops” prevent pulling racks too far. A slight lift releases them
for removal.

norge gas range 2

These are but a few of the outstanding features which prove that this beautiful modern de luxe
Norge gas range saves time, work and money and makes cooking a real pleasure because heat can be accurately set to produce desired results. No old-fashioned grates. Patented Super- Concentrator Burners save fuel every day and give this the most beautiful top on any gas range.

ONLY $104.95

WITH FAMOUS
SUPER-CONCENTRATOR
FUEL SAVERS
REFLECTO-PLATE
HEAT SAVERS

SEE THIS GREAT NEW GAS RANGE TODAY

CHARLESTON MAYTAG CO.
161 Summers St. Plionp. 34-653

CAVENDER FURNITURE CO.
713 Kanawha St. Phone 32-3S1

HILDRETH SERVICE
514 D St. South Charleston

L.B.M. MAYTAG CO.
185 Summers St. Phone 37-933

McKEE’S, inc.
10 Capitol St. Phone 24-151

HAGER-NORGE APPLIANCES
104 VI. Washington Phone 34-923

CHARLESTON ELECTRICAL SUPPLY CO., DISTRIBUTORS

SEE NORGE BEFORE YOU BUY!

From The Charleston Gazette. Charleston, West Virginia. February 28, 1941

Bronzed Baby Shoes as Lovely . . . Ashtrays??

Thursday, October 5th, 2006

bronzed baby shoes

Bronzed Baby Shoes

ENTIRE LINE NOW AT REDUCED PRICES

For the first time in many years the incomparable line of MASON MASTERPIECES is now available at big savings (for 7 days only).

You’ll treasure for years Baby’s first shoes, preserved forever as Bookends, Ashtrays, Picture Frames.

Take advantage of Big Savings
Order now for Xmas gifts.
Insist on the finest
MASON MASTERPIECES
they have no equal.

Bookends with well designed, graceful backs, felt-base. A grand gift for Dad’s office desk. $10.20

Ashtrays as low as $5.30

Picture Frames as low as $11.05

W.C. Goodwin, Inc.

356 MAIN ST

For 56 Years A Good
Place To Buy Good Shoes

Taken from The Flitchburg Sentinel. Flitchburg, Massachusetts. October 12, 1954.

Decorating the Family Home

Friday, September 22nd, 2006

mother son kitchen

Should you furnish your home, mother, entirely for:
A. Family ease?
B. Beauty?
C. Adaptability to family needs and attractiveness?
D. A three-ring clrcus?

Nearly every mother and homemaker is a victim of conflicts about her house. What shall she do? Allow the children to knock the old stuff about and be happy, or refurnish and then shoo them off to the
street or attic so the nice new rooms may repose in spiritual peace?

The latter course will only give her a worse headache, If she goes in for splendid things that may not be touched. To chase the family out or get upset every time a cushion Is crushed, is not my idea of bliss. On the other hand, if there is a very small family, say one boy or girl, with no disposition to romp, she may safely go in for antiques or fine pieces and expect them to last fairly well for another generation.

To my mind, “C” is the right answer. Furnishings should be adapted to the size, needs, dispositions and habits of the family one has.

Beauty is an elastic word, but It means more than anything eles, attractiveness. And attractiveness has more than a trace of good taste. It does not depend on money, for I have seen plain farmhouses, with not one visible feature that could be called artistic or expensive, that were so sweet and simple one could camp out In them forever and be called blessed. And money can buy monostrosities.

Beauty to me, means fitness, and that means utility. Nothing that just fills up for filling’s sake is lovely. It must have a place, some attractive color or line in Itself and be worthy of respect.

The nicest homes are those done in the popular Informal or semiformal style. But still, even with that, Bob won’t want his room done in pink, He wants shelves on which to keep his jars of worms and dried frogs’ legs. Sis wants her room to look pretty, but she, too, wants a place to live In rather than simply to admire.

Father wants his easy chair when he comes home tired, and, you, too, mother, have your little weaknesses about your comfort.

So It looks as though mere looks must make some little sacrifice.

Children love things that are new. They have, for some reason or another, greater respect for things acquired In their time, than for the hangovers of from before they were born, even though that time antedated them only by a year or two. Funny how it works, but I have seen it happen over and over.

Taken from the Edwardsville Intelligencer, Nov 1, 1939.

How to Have More Fun in Bed

Friday, April 20th, 2007


(click image for a larger view)

Here’s How to Have More Fun in Bed!

enjoy the luxury of the MITCHELL Lullaby BED LAMP-RADIO

Flexible brackets fit any size or shape bed.

Individual switches permit using radio and lamp separately or together, as desired.

Tubular type lamp behind frosted lens provides restful high intensity light.

IT’S A BED LAMP!

IT”S A FINE RADIO!

BOTH IN ONE COMPACT UNIT!

Magnificent Reception. Advanced Superheterodyne radio provides powerful reception with clear bell-like tone. Built in “Air Magnet” eliminates aerial or ground wires. Covers complete broadcast band. For AC or DC.

A Perfect Bed Lamp – powerful tubular type lamp combined with special curved lens provides maximum reading-ease and eye-comfort.

Just imagine the marvelous convenience, comfort and enjoyment of having your bed lamp and radio in one attractive compact unit – within easy reach just above your head. Climb into bed with your favorite book or magazine – read under light that’s kind to your eyes while your favorite radio program plays softly in your ears. Sleepy- ? Just reach up – click – the light’s out, the radio’s silent and you’re off to a good night’s rest. Styled like a dream in gleaming plastic . . . compact . . . fits any bed. Think of it – only $29.95 for a lifetime of complete, luxurious bedtime entertainment! For more fun in bed – treat yourself to a “LULLABY!”

Own a “Lullaby” – and Relax!

Only $29.95 at better department and appliance stores, or order from:

MITCHELL MFG. CO., 2525 N. Clybourn Ave., Chicago 14, Illinois

Enclosed please find ___Check ___Money Order for $29.95
Send the LULLABY postpaid. I prefer ___Ivory ___Walnut

Name………………………………………………………………………….

Address………………………………………………………………………

City………………………………………Zone……….State……………

Another Outstanding Product Manufactured and Guaranteed by Mitchell

From Time Magazine. November 1949.

If You Want a Happy Home – Don’t Fight Over Money

Saturday, September 23rd, 2006

money matters
By Ruth Millett

Because the husband earns the pay check should he have the final say in how the family income is spent?

A wife who thinks the answer should be “No” but has found that in her marriage it is “Yes,” writes to me:

“Shouldn’t the things a wife considers important carry as much weight as the things the husband thinks are absolute necessities?

“In our case it is a good, well-furnished home versus expensive vacations, a big car, equipment for any hobby that momentarily catches my husband’s fancy.

“We have the big car. We take expensive trips. My husband never hesitates to spend money for anything that he wants for himself. But we can never ‘afford’ improvements cm our house. When I mention that the furniture is shabby. I’m told it will just have to do.

“Yet if we saved in other ways we could have some of the things that seem important to me, and which I think would realty mean more to us as a family, since our children are reaching the age where the kind of home they have is important.”

It does sound as though things are a bit one-sided in your family, if your husband always has the final say-so in how the money is spent.

Don’t start fighting over money, though, to get your way. It won’t be worth it, even if you win.

Try to get your husband interested in how your home looks by using a little feminine psychology. You might, for instance, try inviting someone he considers important to dinner and before the guest arrives remarking that you wish you could afford to fix up the living room a bit. He’ll see how it looks more clearly when he starts looking at it through someone else’s eyes.

But win or lose — don’t take this money problem too seriously. After all, a happy home is a good home. And a home is never happy when a couple is fighting over money.

From the Long Beach Press. Long Beach, California. February 11, 1951.

Modernize Your Home With Natural Gas!

Wednesday, October 11th, 2006

women choose gas 1

Why 3 out of 4 Women Choose GAS for Modern Automatic Cooking

* “Economy Speed Burners Save Fuel and Time!”

* “More Delicious Cakes and Roasts With the New Precision Ovens!”

* “Nothing Like the New Simmers Burners for Waterless Cooking!”

* “And It’s the Cleanest Way to Cook!”

WHY is modem Gas Cooking the first choice of so many women like yourself?

Because it’s the only kind of cooking that gives you this double benefit: First, a fuel that delivers instant high heat and is completely flexible. Second, ranges with the very newest scientific advantages.

women choose gas 2

Here are just a few of the wonderful improvements in today’s Gas Ranges:

* Giant Burners with wider flame-spread for faster top-stove cooking!

* Precision Ovens that hold any temperature from 250 to 500 degrees!

* Double-quick, “Smokeless” Broilers that turn out more flavorful meats!”

These are just a few of the many new features in the new 1941 Gas Ranges. Go to your favorite appliance dealer TODAY and see for yourself why YOU need one of these new Ranges in YOUR kitchen. You’ll wonder why you’ve waited even this long!

United Fuel Gas Co.

Let Natural gas do the 4 Big Jobs – Cooking * Water Heating * House Heating * Refrigeration

Taken from The Charleston Gazette. Charleston, West Virginia. February 28, 1941.

Mom, Why is There Spaghetti in my Shorts?

Tuesday, March 27th, 2007

Automagically the gift every woman wants!
THOR
COMBINATION WASHER


click image for a larger view


Washes Clothes. . .
Just heap in the washing M’lady. . . flick the dial. . . and Thor’s agitator-action swirls out every particle of grit and grime. Then Thor overflow rinses the clothes as no other washer can. Dirt, soap and scum are flooded off . . . instead of being drained back into the fabrics. This Thor process equals eight ordinary rinses. Thor then “spins” the clothes ’til they’re 20% drier than wringer-dry. Some pieces you can iron immediately. And the average household wash for four people is done in less than an hour!

Washes Dishes . . .
A swift switch of inner tubs (it takes just 90 seconds) and Thor is a dishwasher to wash crockery, cutlery, glassware – a table service for six in one load – and all the pots and pans, too. Detergent-charged hot water sprays away the grease. . . gets dishes sparklingly, hygienically clean. “Fanned” air does the drying. Imagine, the washing-up and drying-up over and done with in just about four minutes! Not once, M’lady, are your hands in hot water.

Millions of housewives in America, England and 69 other countries are glad. . . they waited for Thor.

Available from Thor Dealers Everywhere
A. G. HEALING LTD.
Box 87OJ G.P.O. MELBOURNE Box 50 P.O. Oxford St., SYDNEY Box 1189 G.P.O. BRISBANE Box 645F G.P.O. ADELAIDE Box 375 P.O LAUCESTON
West Australian Distributors: Cloaks Pty. Ltd., Box E271 G.P.O. PERTH

circa 1950s, Australia.

So..umm..lovely… uh.. yeah.

Sunday, March 18th, 2007

I don’t know about you, but I’ve always fancied an embroidered table cloth with a matching embroidered apron to compliment the humongous embroidered peacock picture hanging on my wall. My carefully sculpted and hairsprayed granny bun/afro/helmet coiffure will complete the look that I’m going for! Won’t all my friends coming over for the party be so impressed? That hand on my hip lets them know that I’m SERIOUS about creative stitchery. (Just don’t tell them that I’m taking serveral tastes of the dessert right off the serving platter, without even cleaning my fork between bites! Jean especially gets a bee in her bonnet about that one!):

THE ABC OF EMBROIDERY
CREATIVE STITCHERY, SWEDISH WEAVING & CREWEL STITCHES

TABLE CLOTH

Materials Required:
AMERICAN THREAD
“DAWN” KNITTED WORSTED

1-4 oz. skein each White, Orange, Amber, Tangerine, and Wood Brown
1-1 oz. skein Pink
Embroidery needle
Round Tablecloth – Model shown is 60″ in diameter
1 – Apron hoop, 1 napkin

Tablecloth as shown was embroidered with 4 or 5 basic flowers, the largest being about 6 inches in diameter and the smallest being about 3 inches in diameter. For spacing cut patterns from tissue paper and pin to cloth spacing flowers as desired. Before starting place tablecloth on table and baste alond outside edge of table, then place all patterns below basting line.

Use French knots (page 6) for some centers; satin stitch (page 7) for other centers and whipped spider stitch (page 12) for other centers. Vary the color of all centers. For some flowers use graduated blanket stitch (page 6); some flowers graduated straight stitches (page 5); some graduated long and short stitches (page 11). Outline some flowers with an open blanket stitch (page 6), some with a buttonhole stitch about 1/2 to 1/4 inch from outside edge of flower. Change color combinations throughout all flowers.

Finish edge with border of graduated blanket stitch in Amber, then fill in with a short, a long and a short stitch in Orange spacing stitches evenly all around.

APRON

Take a matching napkin. Work favorite flowers from tablecloth. Cut away one corner. Place apron hoop in position and sew in place to top of apron. Cover hoop with ribbon. Finish edge same as tablecloth.

PEACOCK PICTURE

Materials Required:
AMERICAN THREAD
“DAWN” KNITTED WORSTED

3 – 4 oz. skeins White
2 – 1 oz. skeins Magic Blue and National Blue
1 – 4 oz. skein Leaf Green and Forest Green or
“Aunt Lydia’s” heavy Rug Yarn
9 – 70yd. skeins White or Natural
1 – 70 yd. skein each Turquoise and National Blue
1 – 70 yd. skein Forest Green
2 – 70 yd. skeins Dark Green
Embroidery needle
Frame

1- “AUNT LYDIA’S” PUNCH RUG FOUNDATION #679 (available at NOTION COUNTERS or send $1.50 to AMERICAN THREAD at 90 Park Avenue, New York, New York 10016, Dept. 221)

Following colors on rug foundation embroider tail and head feathers in long and short stitches (page 11). Embroider main body section in chain stitches (page 6) with Forest Green or Dark Green. Outline wings in whipped back stitch (page 4) with Leaf Green or Dark Green. Work background in long and short stitches with Magic Blue or Turquoise, then a row of long and short stitches in National Blue.

FINISHING: Stretch and pin to size (page 3). Place over backing and frame.

From American Thread book, The ABC of Embroidery. Star Book No. 221. Circa 1970.

Stereo Festival

Monday, November 13th, 2006

stereo festival

Sherman, Clay

STEREO FESTIVAL

It’s Stereo Week at Sherman, Clay!

COLUMBIA Stereophonic portable record player

complete with stereo speaker $39.95

This is stereo at the lowest price ever – and there’s nothing to add.

• Plays all size records . . . all speeds • 12-foot connecting lead between speakers • Operates on either monaural or stereo • Turnover cartridge has two sapphire styli • Plays records manually • In washable pyroxylin-covered case with exclusive Columbia Acousti-grille. Charcoal grey and white.

STEREO WEEK SPECIAL! for 1¢ more

Choose any Columbia L.P.Stereo Album (reg. $5.98) from Sherman, Clay when you purchase either one of these sets below.

COLUMBIA Stereophonic Portable
Complete with separate Stereo Speaker $79.95

Nothing more to add! Plays all records, all speeds automatically! Separate speaker unit combines with phonograph for easy portability • Dual amplifiers • 12-foot connecting lead between speakers • Separate volume control for each channel • Operates on either monaural or stereo (without dismantling) • Turnover cartridge has 2 sapphire stylii • In brown and white washable pyroxylin.

BUDGET TERMS

COLUMBIA Stereo High-Fidelity Portable
Complete with Stereo Speaker $109.95

Nothing to add • 12-foot connecting lead between speaker units • Dual amplifiers • 5-watt power • 4 contols, including individual channel control • Turnover monaural / stereo cartridge • Dual sapphire needles • 4-speed automatic changer • Washable pyroxylin cover, sky grey and white.

BUDGET TERMS

Select your stereo records from Sherman, Gray’s tremendous library – priced as low as $2.98

22457 Foothill Boulevard, HAYWARD
LUcorne 2-3511
Hours: 9:30 a.m. to 5:30 p.m.
Monday and Friday to 9 p.m.

everything fine in music
Sherman Clay
since 1870

From The Daily Review. Hayward, California. April 27, 1959.