S.R. Toothpaste Does a Double Job For You!
Miss Foolish only keeps her teeth white
Miss Wise uses S.R. and keeps her white teeth!
Because S.R. containing sodium ricinoleate* protects teeth from their greatest danger - GUM TROUBLE!
Your sparkling white teeth will be protected if the gums they grow in are kept healthy. Gum trouble - dentists tell us - is a more costly enemy than decay. This is why S.R. contains a proved protection ingredient - sodium ricinoleate.
Regular brushing with S.R. strengthens your gums’ resistance to troubles that undermine the whitest teeth. S.R. does a double job for you - keeps teeth beautifully white and protects them by guarding gums.
Remember: your teeth are only as safe as the gums they grow in - so see your dentist twice yearly and use S.R. twice daily.
*Did you know that dentists use Sodium Ricinoleate to promote gum health?
teeth white - gums right!
From Australian Women’s Weekly. April 15, 1950.
